On April 7, itunes will increase the rate of some downloads from .99 to 1.29. In all, prices will range from .69 to 1.29. I'm not sure raising prices in a recession is going to help the bottom lines of the major labels. Why raise prices when you are competing with free or zero?
Why not really shake things up and price music all over the place, depending on the demand of the song?? It would be nice as a consumer to have a low-risk way to purchase new music. Yes, we can sample 30 seconds of a song before purchase, but the labels should strive for volume and raise demand by offering attractive price points, say .05 to .25 for more obscure songs.
What do you think? I'd love to hear your thoughts.
Showing posts with label music. Show all posts
Showing posts with label music. Show all posts
Monday, March 30, 2009
Monday, March 9, 2009
Mashable Acquires Blippr
Mashable, a social media blog/guide has acquired blippr. Blippr is a microblogging platform for music, movies and games reviews. The Blippr reviews can be posted on Twitter, Friendfeed, MySpace, etc.
Social Media has surpassed email in some countries such as the UK and it is clear that Mashable is riding that wave. While Blogs still matter, short comments can efficiently build a community around like-minded tastes.
Studies have shown that peers trust peer recommendations, especially when it comes to activities such as going to the movies, and purchasing games and music. Mashable will offer the best of both community and editorial.
Happy Blippin'
Social Media has surpassed email in some countries such as the UK and it is clear that Mashable is riding that wave. While Blogs still matter, short comments can efficiently build a community around like-minded tastes.
Studies have shown that peers trust peer recommendations, especially when it comes to activities such as going to the movies, and purchasing games and music. Mashable will offer the best of both community and editorial.
Happy Blippin'
Tuesday, March 3, 2009
Music As A Service
It's no secret the music industry is going through a major transition. Music is moving away from physical products and towards services. Artists derive most of their income from touring, not recorded music. However, music still has the ability to draw a large audience and sponsors.
In fact, music consumption has never been greater. The artists that focus on widespread digital distribution will have a greater chance of success of reaching fans and building a community. There are music discovery sites, music recommendation services and music marketing solutions. All to the benefit of stakeholders - the bands, the tech platforms and most of all, the fans.
This is a time of great experimentation. We should celebrate artistic innovation and creative expression and stop trying to maintain the status quo.
In fact, music consumption has never been greater. The artists that focus on widespread digital distribution will have a greater chance of success of reaching fans and building a community. There are music discovery sites, music recommendation services and music marketing solutions. All to the benefit of stakeholders - the bands, the tech platforms and most of all, the fans.
This is a time of great experimentation. We should celebrate artistic innovation and creative expression and stop trying to maintain the status quo.
Saturday, February 14, 2009
Twisten.Fm
Now that Twitter has been valued at over 200 million, the rush to leverage the Twitter community will come fast and furiously. If you love music, then Twisten.Fm is for you. The microblogging platform crawls Twitter for tweets about music and allows users to listen to the music the world is tweeting about. The site does not host any music so it will avoid the issues that plague other music destination sites/apps on the web.
I'm sure other features will be added to provide a one-stop shopping experience for music fans. iLike added 3 million users when it launched on facebook and twisten.fm is likely to find success within the Twitter community.
Enjoy - and follow me here on Twitter.
I'm sure other features will be added to provide a one-stop shopping experience for music fans. iLike added 3 million users when it launched on facebook and twisten.fm is likely to find success within the Twitter community.
Enjoy - and follow me here on Twitter.
Friday, February 13, 2009
Hype Machine
Hype Machine aggregates music blog discussions and enables one-stop shopping. The site features eclectic music and blogs from all over the world. It is the 21st century equivalent of browsing the import bins at an alternative record store or watching 120 minutes on MTV.
The user interface is simple and organized. Fans can explore their favorite bands and discover emerging artists. The site does a great job of tracking trends and informing its audience.
The site will most likely be acquired by a large media company in the near future. Enjoy!
The user interface is simple and organized. Fans can explore their favorite bands and discover emerging artists. The site does a great job of tracking trends and informing its audience.
The site will most likely be acquired by a large media company in the near future. Enjoy!
Saturday, January 31, 2009
Saturday, January 17, 2009
blip.fm
Really enjoying blip.fm, a microblogging service for music fans.
Blip.fm allows everyone to be a "DJ" and find like-minded listeners who share the same musical taste.
Start listening to me on blip.fm: http://blip.fm/2nmobile
Blip.fm allows everyone to be a "DJ" and find like-minded listeners who share the same musical taste.
Start listening to me on blip.fm: http://blip.fm/2nmobile
Thursday, January 8, 2009
iLike Widget
Today I added the iLike Music Widget to my blog. iLike is one of the fastest growing widgets in the social media space. The service has 30 million registered users and counting. Users can create playlists and embed them on their websites or blogs.
Enjoy the January Playlist!
Enjoy the January Playlist!
Subscribe to:
Posts (Atom)